Compassionate Certification Centers' SEO Case Study

Compassionate Certification Centers

CCC’s Improvement in Organic Traffic
by IceCube Digital

Compassionate Certification Centers provides adult learners with exam preparation for contractor tests and builder exams. They provide a variety of educational tools and products to fit every learning style.

The results

Website Design, Website Development, Digital PR strategy & management, Social Media Strategy, Social Media Management, SEO strategy & management, Multilingual Copywriting.

Improvement in Organic eCommerce Transactions

Improvement in Organic eCommerce Revenue

Boost in Organic Impressions

Hike in Organic Clicks

Boost in Keyword rankings

Challenges

After cycling through various SEO firms and seeing no good results, CCC decided to choose our professional SEO services.
Their website got penalized by Google’s June 2019 Core algorithm update so we needed to identify the causes and rectify them.
Many numbers of low-quality backlinks were created by previous SEO companies and that was a major reason behind their downfall in Google search results.
We found duplicate content in huge quantities on their site, which was another big challenge limiting their ability to grow online.
As a leading cannabis company, they offer several medical marijuana treatments, so we needed to create separate landing pages to boost their rankings on major search engines.
They had many broken links which were continually drowning down the performance in search engines.
Their website pages took more than 15 seconds to load which is why readers went back to the SERP more frequently.
Along with these above major obstacles and issues we had to work on building high-quality backlinks to improve organic performance.

Compassionate Certification Centers organic traffic

Compassionate Certification Centers SEO traffic

case studies SEO compassionate certification centers

Solution

Icecube Digital began to lay the groundwork for long-term SEO success by figuring out technical issues on the site including broken links and server response codes.
Based on our comprehensive backlink audit, our SEO experts worked on removing toxic backlinks which were preventing us to reach our fundamental goals.
Our team worked on crucial on-page SEO elements such as unique on-page meta, heading tags optimization, Optimize images, URL structure, keyword optimization, internal linking setup, etc.
There were tons of duplicate content so our WordPress SEO experts quickly removed and set up permanent redirection for them.
We know that website speed is an important ranking factor; thus, our WordPress development team optimized all the required stuff to meet Google’s quality standards.
With the help of our creative content writer team, we have developed informative qualifying condition pages that helped boost organic traffic amazingly.
After we found powerful backlink opportunities from competitor websites, our link-building experts have created backlinks on industry-related websites
We used the skyscraper technique to help their brand new post hit the top spot on Google within a few weeks.
During monthly SEO, our experts kept analyzing, researching and optimizing new things for a better conversion rate and it really worked well.

We hope this case study helps you well understand our process of recovery from the Google algorithm penalty. If you were hit by a recent Google algorithm update and looking for proven SEO services to recover from it, then feel free to contact us today.

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Kind Words

What our client says about IceCube Digital.

Done a great job.

Bhavin and his team at Icecube Digital did a great job on developing a new website for us. Using just our logo and some basic copy, he came up with an excellent design we all immediately liked. It was on-brand and exactly what we wanted. He was extremely fast, friendly and efficient to work with, and we got the site up much quicker than I ever expected. His pricing is very competitive, and we are going to continue to use Icecube Digital for ongoing site maintenance as well as some upcoming projects we have in the works. I’d highly recommend Bhavin and his team if you’re looking for a professional job that isn’t going to break the bank.

Laura DeGraff

Chief Marketing Officer, Alden Investment Group

Always available to talk.

We have worked with Bhavin and Icecube Digital now for many years for our Magento development projects. We have found that many web developers will talk about a good project, but most fail to back it up. In our early days we had changed from developer to developer, with each either being unresponsive to our requests in a timely manner; starting to charge extortionate prices, or lacking the necessary skill set to work on a complex multinational e-commerce site such as ours. These guys are always available to talk, price competitive, and uniquely, and also have the ability to tackle larger and more ambitious projects whilst maintaining the same personal approach. If you are looking for any Magento design, development, or Magento migration services, this is the best place. I love our new website, Thank you team Icecube digital

Sean Scott, Director

Vuba Supplies Ltd – UK

One stop shop.

When we set out to rebuild all six of our websites into a WordPress with WooCommerce framework, we knew we would need a business partner that would be with us for the long haul. Ice Cube Digital has been there for us and continues to work with us every step of the way. From designing our sites to launching them, the process has been smooth and trouble free. Ice Cube Digital has always been available anytime we had questions, and issues are always resolved in a timely manner. We are especially happy with the SEO work they have performed, and our maintenance agreement with them that allows us to keep on top of our businesses, instead of worrying about keeping on top of monthly site and plugin upgrades. If you are looking for a complete and cost effect business partner, Ice Cube Digital is your team!

Christian Marcello

COO at Werks Company, LLC

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